Partner in wholesale

Together for your business - HELLA as a wholesale partner

Your daily business is already complicated enough.


That’s why we see it as our job to make it as simple as possible for you.


With us, this begins with outstanding availability of goods using sophisticated logistics, then further with firstclass data management, and doesn’t stop with targeted sales support.

Good logistics is just the beginning with us

HELLA offers you a broad spectrum of high-quality products with high availability of not only spare parts, wear parts and chassis parts but also consumables supplies and accessories up to professional workshop equipment. Our electronic information and ordering systems ensure that our products are always where you need them, when you need them. If needed, we support you further with flexible logistics solutions.

We offer you a broad spectrum

HELLA is much more than lights – with us, you receive over 45,000 products, leaving no customer request unmet. For professional repair and service, we offer professional diagnostics, air-conditioning service and workshop solutions. In addition, HELLA offers first-class technical service as well as excellent logistics with high flexibility and availability of parts. We offer everything from a single source.

Many strong brands for your success

So that you have a strong partner in all sectors, HELLA has forged strong partnerships from which you can profit:

- HELLA PAGID BRAKE SYSTEMS: THE best of the best for brakes
- HELLA GUTMANN SOLUTIONS: THE workshop equipment pro for multi-brand diagnostics, air-conditioning service as well as testing and adjustment tools
Together with the HELLA name – the no. 1 in vehicle lighting and leader in electric and electronic parts – you get four strong brands on your side that you and your customers can rely on.



Data management made easy

The requirements in data management are growing continuously. And we want to do more than fulfil the need: Whether it is through comprehensive information for integration into the systems, first-class supply of application data and cross references, or value-added information such as marketing texts and 360° images, which make your work life easier. We can ensure easy and error-free part identification.

Just one click away: our partner portal

Are you looking for comprehensive business information? Then click into our online portal, HELLA Partner World. With just a few clicks, you will find everything you need – presented in a simple and comprehensive manner.



We are always there for you

From our technical hotline to technical data from our experts, and our professional training sessions – you can always rely on our support. In addition, our professional sales support can help you. Targeted advertising campaigns in print as well as digital media including POS materials and much more; we help you become more successful.



We take market proximity literally

As one of the largest wholesale organizations for automotive parts, diagnostics and services in Europe with more than 100 years’ experience and over 100 locations in 35 countries, we are, in every sense of the word, very close to our customers. And also near you. Thanks to this market proximity, we can quickly recognize your needs and those of your customers and then promptly address them. We look forward to continuing this for you in the future!