Powerful Electronics Range Opens Up Growth Opportunities

These days, electrical equipment – and especially electronic systems – can make up as much as 30 percent of the value of a well-equipped new car. This represents more than just a passing fad; instead, it is the result of growing consumer needs for enhanced safety and security, comfort and convenience, and infotainment. But any vehicle feature might fail at some point. In 2007, Germany’s automotive club ADAC pinpointed faulty software and electronics as the root cause of a whopping 52 percent of all car breakdowns. And experts expect that figure to climb to 60% by 2015. That means that in the future, our business will focus less on exhaust pipes, wheel trim and gaskets, and more on computer chips and other electronic components – and, consequently, that there will be a rapidly growing need for diagnostic expertise, electronic replacement parts, and technical service. This represents a huge challenge to wholesalers and garages, but also an extremely lucrative potential source of income and an excellent way to ensure customer loyalty. Beat the rush! Make sure you cash in on this potential market before others do. To help you do so, HELLA offers a powerful and constantly growing range of electronic products – sensors, actuators and engine control units, all in the superior quality you expect from HELLA.