Hella Middle East
Hella Middle East

Hella Middle East

HELLA Middle East FZE combines the benefits of a global infrastructure with expertise local knowledge. We deliver a comprehensive product range together with responsive service support. With a focus on wholesaler part distribution, access to OE quality parts and cutting-edge innovation and technology, we offer the reassurance of "Fit right first time“ compatibility and quality across a wide range of vehicles. The HMEA product portfolio offered to the GCC region includes nearly 3,500 high quality articles and more than 60,000 articles worldwide along with our ventures with HELLA PAGID BRAKE SYSTEMS (HPBS) and HELLA GUTMANN SOLUTIONS (HGS). HELLA is a key component supplier to the world’s leading automotive manufacturers offering extensive ranges of lighting, electrics, electronics, brake parts and workshop diagnostic equipments for passenger cars and commercial vehicles.


Facts & Figures


HELLA Middle East :
Product Range:

LIGHTING: Standard and high performance bulbs, headlamps, interior lighting, rear lamps, rotating beacons, optical warning systems, spotlights, work lamps and side-marker lights
ELECTRICS: Actuators, acoustic signal devices, flasher units, horns and trumpets , pumps and accessories, relays, relay control units , switches and spark plugs
ELECTRONICS: Lambda sensors, temperature sender units, thermo switches and sensors.
UNIVERSAL PARTS: wiper blades, plugs and sockets.
Offroad Lighting: driving lamp, fog lamp ,LED Light Bar, HELLA Value Fit Light Bar
Mining lights
BRAKE PARTS: brake pads, brake shoes, warning contacts, brake discs, brake fluid, master cylinders
WORKSHOP EQUIPMENT: Calibration tools, Diagnostic devices, Hella Academy.

Market Coverage United Arab Emirates, Saudi Arabia, Bahrain, Iraq, Jordan, Kuwait, Lebanon, Oman, Libya, Algeria, Morocco, Tunisia




For any Inquiries:
HELLA & HELLA Pagid Brake System – saleavky@sbdas.me@hella.com
HELLA Gutmann – Gutmaygzy@szqcnn.me@hella.com 



HELLA Middle East FZE and Hella Middle East LLC

Showroom No. S3B2SR01

Jebel Ali Freezone

PO Box 17002 | Dubai | UAE
Phone: +971 (0) 4899 6000
Fax : +971 (0) 4884 7309



At the Automechanika Dubai - 2019, Hella Middle east successfully launched HELLA GUTMANN SOLUTIONS. Hella Gutmann, A traditional German brand which is one of the market leaders in Europe extended its vehicle diagnostics business to the Middle East. Furthermore, to transfer German automotive knowledge to the Middle East workshops.

  • At the 3-day event Hella Gutmann showcased the diagnostic devices. Regardless of which of our diagnostic solutions you choose, every system provides you with unlimited access to HGS Data and therefore to more than 48,000 vehicle models from all the big brands.
  • We provide Software Update licenses with all the recently collected data in two (2) updates per year.
  • Colored wiring diagrams in pin-sharp resolution which could be zoomed and filtered according to the parameters, are easy to read and offer well-arranged views.
  • Simple and user-friendly operating system.
  • Direct connection to the Technical Help Line. The fault can be detected, and the cause rectified in an instant. If the problem is still proving difficult to solve, the expert assistance on our Technical Help Line is just a phone call away.
  • Expert assistance for efficient troubleshooting.
  • The real-time repair concept from Hella Gutmann Solutions puts an end to infinite troubleshooting that costs workshops a lot of time and therefore money.
  • Enables unlimited access to a huge database of diagnoses and repairs

Hella Gutmann Solutions headway an unassailable aim in the Middle East to bring our garages into the next level.

Hella Gutmann Solutions in Automechanika Dubai is a successful start.
Look for more details on our HGS website: https://www.hellagutmann-me.com/car-diagnostic-devices/

Image Image Image Image Image Image Image Image Image Image Image
2023-04-28HELLA Annual General Meeting 2023 resolves dividend payment of euro 2.88 per share more
2023-04-27First quarter 2023: HELLA improves profitability by 10 percent more
2023-04-13HELLA increases sales by more than 14 percent in the first quarter more
  • Dubuy.com

    Hella Middle East started the e-commerce business in the African Market with a new cooperation with Dubuy.com.

  • NOON

    Hella Middle East started the e-commerce business in UAE Market for our Hella Off-Road Lighting Products.

  • Amazon

    Hella Middle East started the e-commerce business in UAE Market for our Hella Off-Road Lighting Products.

Top topics
  • Hella Gutmann Middle East Academy

    Hella Gutmann Middle East Academy is built to transfer the typical European Automotive knowledge and also to bring up the skill level of your staff, reduce weak links and increase reliability.

  • HELLA goes Off-Road

    Adventurous & exciting trip with HELLA Off-Road Items in the desert

  • Dash Cam DR 780

    HELLA Driving Video Recorders capture vivid details day and night

  • HPBS Video

    No compromise. Excellent braking technology. Brake parts from HELLA Pagid Brake Systems.

  • HELLA Lights for truck and trailer - Reliable and cost-effective technology

  • Escape the darkness - Hella speeds up your light